Dealpath Linkedin Ads.
Dealpath is the industry’s most trusted cloud-based real estate investment management platform, empowering firms of all sizes to surface the best deals and execute flawlessly by systematizing data-driven investment decisions in one place. Founded in 2014, Dealpath’s proptech platform has supported over $10 trillion in acquisition, disposition, development and debt and transactions with leading institutions across the world. Dealpath was seeking growth in a market adjusting to new normals post COVID. With this in mind a LinkedIn campaign was designed to drive leads growth.
CLIENT
Dealpath
DELIVERABLES
Static Tiles (7)
Animated Tiles (2)
2 Storyboards
STATIC Tiles
For these deliverables, designs were created to show a human side to Dealpath, and connect a viewers thoughts to being a Dealpath user. Branded colors, and gradients were used to create designs that stop a LinkedIn users scrolling. City skylines were used as background elements to connect back to the concept of real estate.
Static tile + ANIMATED
These tiles were designed to show off different aspects of Dealpath, the platform itself, and how a person can connect with Dealpath to increase their businesses value.
META IN-FEED VIDEO STORYBOARD
The In-feed video was designed to drive awareness and demo requests for Dealpath's software. Dealpath's brand colors were paired with dynamic animations to draw attention to important details about the program. This video was then animated in collaboration with a motion design team.
The Storyboard and full length videos are located below:
Document Ad
The Document Ad was designed to allow for Dealpath to collect quality leads while providing an offering to a LinkedIn user.
